Traditional social marketing if offsite, far away from where customers can or care to convert. Social features that exist on eCommerce sites brings social to shopping, rather than the other way around.
Social Annex retailers see an average of $27,000 in incremental revenue each month
Giving users a chance to interact, contribute, share and compete alleviates a static online shopping experience.
74% of consumers rely on social networks to guide purchase decisions
A shopping experience tailored to each individual's interests, tastes and behavior leads to better product discovery and ultimately more conversions.
Social shoppers are 2x more likely to convert
Make online shopping social
Show shoppers products their friends, people with common interests, or users with overlapping social graph demographics like. Live activity and trending product feeds give online shoppers a quick look at what others are buying in real time.
Reach over 350,000 users every month
Social platforms allow shoppers to share, ping and refer friends seamlessly on their preferred social networks or email. Tracking referrals through the point of sale helps connect social spend to new revenue and can dramatically reduce CPA.
Average 270 referrals orders per month
An online apparel company brings in the most revenue from Facebook but as a whole their shoppers are more active on Twitter. They also know which customers have driven the most referral revenue and who has the most peer influence. This is all integrated with their CRM and ESP for better retargeting and more personalized customer service.
The Social Annex platform is data hungry - it collects individual sharing behavior, social influence, referral rate, campaign response, contact information and much more
See the only social platform that makes all of this possible.
Are you an online retailer who believes that social can do more for your company? Or maybe you think social commerce is incapable of yielding meaningful results in your space and have trouble justifying your e-commerce marketing spend as is?
Well at Social Annex we're here to convince you that yes, social can do more for your bottom line, and yes, social commerce can yield incredibly meaningful results for a variety of verticals. There are many reasons why implementing on-site social tools is beneficial to you, the retailer, and your customers. First of all, all traditional social marketing strategies exist offsite, far away from where customers can convert. Social sharing features that exist on e-commerce sites bring social to shopping, rather than the other way around. By giving your users a chance to interact, contribute, share and compete you give them an immersive on-site experience that leads to higher conversion rates and repeat purchases. Also, by utilizing tools like social login or social loyalty, you allow users to enjoy a shopping experience tailored to that individual’s interests, tastes and behavior, which leads to increased product discovery and ultimately more conversions, and we have seen that shoppers who engage with our platform are two times more likely to convert. Our Social platform allows shoppers to share, ping and refer friends seamlessly on their preferred social networks or email. And with our backend analytics, these tracked referrals through the point of sale will help you connect social spend line to new revenue and you will see that it dramatically reduces CPA.
No matter what your thoughts on social are or what your space is we would love to talk with you. If our platform isn’t a good fit for you then we’ll tell you right off the bat, because we want our clients to love us and that means we want our platform to provide real lasting value for every customer we serve. With our comprehensive suite of on-site social tools, we enable you to engage customers and utilize social media seamlessly on your site. By incentivizing actions like social sharing, referring friends, and following you on social channels, you not only allow customers to become brand advocates for you, but also drive customer acquisition and conversion. Don’t worry if you are unsure what social commerce strategies to implement for your brand, we specialize in creating custom campaigns for our clients, using what we’ve seen with customers in your company’s size and vertical. With our social commerce platform you get completely managed services to help you utilize the power of social media. We provide you with a dedicated client success manager, who will be your single point of contact, helping you launch the initial campaign ensuring any changes you want to see are implemented quickly and effectively. You also receive an integration architect, who will work with you to build out the tools the way you want them, all the way down to matching the look and feel of your page. Finally, you have the benefit of a social strategist, who monitors your campaign and provides recommendations on what social commerce tools to implement next to maximize your ROI.